Jessica Buckley - Senior Vice President of Racing Operations - Woodbine and Woodbine Mohawk

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Jessica Buckley ProfileBy: Alex CampbellAfter the Woodbine Entertainment Group announced a reorganization of their senior leadership team in January, Jessica Buckley—the former president of the company’s Standardbred track, Woodbine Mohawk Park—was named Senior Vice President of Racing Operations for both Thoroughbred racing and Standardbred racing.Buckley’s role of managing racing operations for two different breeds at the same time appears to be unique in North American racing. And while she has direct experience running a Standardbred racetrack, she also has strong roots in Thoroughbred racing in the province of Ontario. Buckley is the daughter of the late Canadian Horse Racing Hall of Fame inductee Robert Anderson, who operated leading breeding operation, Anderson Farms, in St. Thomas, Ontario for more than 40 years. Buckley said she has fond memories growing up on the farm that produced the likes of 1992 Preakness Stakes runner-up Alydeed, and Canadian champions Larkwhistle, Prince Avatar and Fifty Proof.“I couldn’t help but be interested in the horses,” she said. “I always knew how lucky I was to have horses like that in my backyard. It was a really great childhood growing up with the mares in foal. My first job on the farm was doing my homework in the barn, on foal watching in the evenings. I always loved the horses.”Despite her love of horses, Buckley did not plan on having a career in the racing industry. She graduated from Western University in nearby London, Ontario in 1994, and had aspirations of becoming a television producer.“I found myself graduating in the nineties in a recession and couldn’t find a job in the field that I was interested in at the time,” Buckley said. “They were hiring at Woodbine, so I took a position for the summer and that’s where my career in racing began.”Buckley’s summer position at Woodbine in 1994 was in customer service, providing racetrack tours and information on how to place bets. From there, Buckley helped manage the launch of HorsePlayer Interactive—Woodbine’s account wagering service—in 1997.“I got into the operations of the racetrack and racing and realized how fascinating it was and all of the opportunities that were there,” she said. “It was on the cusp of technology in the nineties, and there were a lot of projects on the go that were new and exciting to be involved with.”Buckley remained with Woodbine until 2001, when an opportunity came up for her and her family to move to Pasadena, Calif., to join The Stronach Group for the launch of Xpressbet’s account wagering service there. Buckley remained with Xpressbet as the Director of Account Wagering until 2003, when she moved into television as the Director of Marketing for HRTV.“That was the serendipity to me,” she said. “I had always been interested in television, and then ended up getting involved with the launch of HRTV. I wasn’t a producer, but I was involved on the marketing side and affiliate sales and distribution and getting our product distributed across the United States.”Buckley remained with HRTV for more than nine years before leaving The Stronach Group in 2011. Her father had passed away in 2010, and she managed Anderson Farms with her brother, David Anderson, for a short period of time before Anderson bought out Buckley’s share in the farm.“It was great working with my brother, and it certainly felt like we were closer with my dad and his legacy,” she said. “I was living in New Jersey at the time with my family. My brother was the brains on the breeding side and doing all of the work and making all of the really great decisions that he made back then that have now really paid off for him. He was the one really running with it and making the business succeed, and we just made the decision that he would buy me out and continue on running Anderson Farms.”Buckley’s husband’s career wound up bringing the family back to Canada in 2013. Buckley was running a children’s winter accessory business when Woodbine offered her the role of Vice President of Community and Government relations in 2015.“They were looking ahead to some exciting projects that were going to be happening,” she said. “They were working on a lot of things on the property development side and ways to sustain racing and create value and keep racing going for many, many years to come. I started speaking to them about it and then ended up coming back to help them initially with some government relations and community relations work, and things have evolved from there.”In her role, Buckley was involved in a number of initiatives with all three levels of government as the horse racing industry in Ontario dealt with the fallout of the cancellation of the slots at racetracks program; and the evolving gaming landscape, as the Ontario Lottery and Gaming Corporation sought to modernize their operations. Woodbine Entertainment was also looking to begin several development projects on their properties, including converting Woodbine Mohawk Park into a year-round Standardbred racing facility. In 2017, Buckley became the president of Woodbine Mohawk Park to lead that transition.“The decision was made to move Standardbreds year-round to Mohawk, and there was gaming expansion happening as well with the new gaming partner,” she said. “We were creating a real destination for Standardbred racing, gaming and entertainment in the Halton Region.”Under Buckley’s leadership, Woodbine Mohawk Park successfully completed $10 million in capital improvements to allow for year-round racing, rebranded the track and hosted the 2018 Breeders’ Crown.This past January saw Buckley change roles within the Woodbine senior leadership team. Buckley was named Senior Vice President of Standardbred Racing and Thoroughbred Racing, and will report directly to CEO Jim Lawson. Buckley said she is excited to be back involved with Thoroughbred racing again.“It’s been a great challenge to take on the Thoroughbreds as well,” she said. “I’m much more familiar with Thoroughbred racing, and I feel much more comfortable in Thoroughbred racing than I certainly did in Standardbred racing when I first arrived at Mohawk. I had a very steep learning curve, but the people were absolutely fantastic.”Buckley has been dealing with a unique challenge in just her first few months in her new role, as the horse racing industry and the world have dealt with the COVID-19 pandemic. Woodbine Mohawk Park was able to race without spectators for two racing dates in March before having to cancel races indefinitely, while opening day for the Thoroughbreds at Woodbine (originally scheduled for April 18) was postponed. While some tracks, most notably Gulfstream Park and Oaklawn Park, have been able to continue to race during the pandemic, Buckley said a state of emergency issued by the government of Ontario had prevented Woodbine from being able to do the same.“In the state of emergency declaration, we’re a non-essential business,” she said. “We tried to continue to race as long as we could with all of the safety protocols in place without spectators. We were doing so successfully, but then when the state of emergency was declared, we did close.”Buckley said 1,100 Thoroughbreds were stabled on the Woodbine backstretch at the time the state of emergency was declared, and the track opted to keep the backstretch open as opposed to forcing horses off of the grounds.“We made the decision that we would continue to keep the backstretch open for the health and welfare of the horses but that we wouldn’t be conducting any non-essential business activities,” she said. “It has been difficult to strike the right balance, but Jim Lawson has been very focused on keeping people safe, number one; and number two, making sure the horses have the ability to get out of their stalls every day and do some jogging and galloping on the track.”Woodbine implemented a number of health and safety measures for the backstretch, including limiting access to essential employees and licensed personnel only, temperature screening for individuals that are permitted access to the backstretch and physical distancing practices, among others. As of May 13, Woodbine also made it mandatory for all backstretch workers to wear masks. Buckley said Woodbine received positive feedback from Toronto officials on the measures that were put in place.“They were checking on different businesses in the city to ensure we were following protocols,” she said. “They were very complimentary of what we had put in place as far as screening goes, along with mandatory masks on site, and face shields and things like that for our security team.”In May, the Ontario government began to relax their restrictions, which opened the door for racing at both Woodbine and Woodbine Mohawk Park to resume without spectators. Woodbine Mohawk Park resumed racing on June 5, while the Thoroughbreds at Woodbine began their meet on June 6. Despite starting the Thoroughbred meet six weeks later than planned, Woodbine was able to keep average daily purses the same, which were increased from 2019. With the condensed season, Woodbine also revised their stakes schedule, reducing the number of stakes from 87 to 75. The highlight of the meet—the $1-million Queen’s Plate—was moved from its original June 27 date to September 12, while the Gr1 Canadian International was canceled for 2020, due to the number of entrants from Europe that the race normally attracts.The original Woodbine stakes schedule did include a reduction in the number of Ontario-sired stakes that would be run. But to counter that, Buckley said that Ontario-bred and Ontario-sired bonuses have been increased on overnight races. Woodbine ran 18 Ontario-sired stakes last season, while 11 Ontario-sired stakes will be contested this season.“The money and the program has not been reduced; it’s just been distributed differently to try to reward more people,” Buckley said. “We’re still keeping a restricted stakes program in place for those stakes horses but not putting all of the money into that program and spreading it out. The intention of that additional bonus money is truly for horse improvement. The more people that can take part in that and invest in better mares, and increase the quality, is exactly the purpose of it.”With the increased Ontario-bred and Ontario-sired bonuses, maiden special weight races for two-year-olds could feature purses as high as $126,800; while three-year-olds and upward will run for $123,200 at the same condition. A popular condition for Ontario-sired horses—a $40,000 claiming event that is combined with Ontario-sired allowance runners—could feature purses of more than $60,000. A new condition that will be added to the racing program this season is another combined condition, featuring $25,000 maiden claimers and Ontario-sired maidens that will have purses up to $48,300.Woodbine is also looking to attract top caliber Ontario-bred horses that are stabled outside of the province with graded stakes bonuses. Any Ontario-bred horse that ships into Woodbine to win a Gr1 or Gr2 race will receive a $75,000 bonus or a $50,000 bonus.“We are trying to attract as many great horses to Woodbine as possible,” Buckley said. “In addition to talking about the maiden special weights, because I do think those maiden allowance races are really key for owners and trainers with those strong purses, but on our graded stakes program we have our bonuses again this year. Our purse structure is very strong to try and attract the Ontario-bred to race at Woodbine and keep our program strong.”Woodbine’s racing program also includes a number of turf racing options on both the E. P. Taylor turf course and the inner turf course, which opened last season, to go along with the tapeta main track.While navigating through the uncertainty of the COVID-19 pandemic has been challenging on both horse people and racetrack operators, Buckley said she is looking forward to racing resuming in the near future. When racing does resume in the province, Buckley, who also sits on the board of Ontario Racing with her brother David, says she believes Ontario’s horse racing industry is well-positioned for moving forward.“I think that we are in a really good position for the future,” she said. “We have this long-term funding agreement in place. I think the (Ontario Racing) board has done an excellent job. There’s a wide variety of opinions, but people have been very respectful. Each of them that hold a seat keep the broader industry interests in mind at all times. I think it’s worked very well.”

By Alex Campbell

After the Woodbine Entertainment Group announced a reorganization of their senior leadership team in January, Jessica Buckley—the former president of the company’s Standardbred track, Woodbine Mohawk Park—was named Senior Vice President of Racing Operations for both Thoroughbred racing and Standardbred racing.

Buckley’s role of managing racing operations for two different breeds at the same time appears to be unique in North American racing. And while she has direct experience running a Standardbred racetrack, she also has strong roots in Thoroughbred racing in the province of Ontario. Buckley is the daughter of the late Canadian Horse Racing Hall of Fame inductee Robert Anderson, who operated leading breeding operation, Anderson Farms, in St. Thomas, Ontario for more than 40 years. Buckley said she has fond memories growing up on the farm that produced the likes of 1992 Preakness Stakes runner-up Alydeed, and Canadian champions Larkwhistle, Prince Avatar and Fifty Proof.

“I couldn’t help but be interested in the horses,” she said. “I always knew how lucky I was to have horses like that in my backyard. It was a really great childhood growing up with the mares in foal. My first job on the farm was doing my homework in the barn, on foal watching in the evenings. I always loved the horses.”

Despite her love of horses, Buckley did not plan on having a career in the racing industry. She graduated from Western University in nearby London, Ontario in 1994, and had aspirations of becoming a television producer.

“I found myself graduating in the nineties in a recession and couldn’t find a job in the field that I was interested in at the time,” Buckley said. “They were hiring at Woodbine, so I took a position for the summer and that’s where my career in racing began.”

Buckley’s summer position at Woodbine in 1994 was in customer service, providing racetrack tours and information on how to place bets. From there, Buckley helped manage the launch of HorsePlayer Interactive—Woodbine’s account wagering service—in 1997.

Jessica MK, credit_ Clive Cohen, New Image Media.jpg

“I got into the operations of the racetrack and racing and realized how fascinating it was and all of the opportunities that were there,” she said. “It was on the cusp of technology in the nineties, and there were a lot of projects on the go that were new and exciting to be involved with.”

Buckley remained with Woodbine until 2001, when an opportunity came up for her and her family to move to Pasadena, Calif., to join The Stronach Group for the launch of Xpressbet’s account wagering service there. Buckley remained with Xpressbet as the Director of Account Wagering until 2003, when she moved into television as the Director of Marketing for HRTV.

“That was the serendipity to me,” she said. “I had always been interested in television, and then ended up getting involved with the launch of HRTV. I wasn’t a producer, but I was involved on the marketing side and affiliate sales and distribution and getting our product distributed across the United States.”

Buckley remained with HRTV for more than nine years before leaving The Stronach Group in 2011. Her father had passed away in 2010, and she managed Anderson Farms with her brother, David Anderson, for a short period of time before Anderson bought out Buckley’s share in the farm.

Buckley’s father Robert was inducted in 2015 to the Canadian Horse Racing Hall of Fame.

Buckley’s father Robert was inducted in 2015 to the Canadian Horse Racing Hall of Fame.

“It was great working with my brother, and it certainly felt like we were closer with my dad and his legacy,” she said. “I was living in New Jersey at the time with my family. My brother was the brains on the breeding side and doing all of the work and making all of the really great decisions that he made back then that have now really paid off for him. He was the one really running with it and making the business succeed, and we just made the decision that he would buy me out and continue on running Anderson Farms.”

Buckley’s husband’s career wound up bringing the family back to Canada in 2013. Buckley was running a children’s winter accessory business when Woodbine offered her the role of Vice President of Community and Government relations in 2015.

“They were looking ahead to some exciting projects that were going to be happening,” she said. “They were working on a lot of things on the property development side and ways to sustain racing and create value and keep racing going for many, many years to come. I started speaking to them about it and then ended up coming back to help them initially with some government relations and community relations work, and things have evolved from there.”

In her role, Buckley was involved in a number of initiatives with all three levels of government as the horse racing industry in Ontario dealt with the fallout of the cancellation of the slots at racetracks program; and the evolving gaming landscape, as the Ontario Lottery and Gaming Corporation sought to modernize their operations. Woodbine Entertainment was also looking to begin several development projects on their properties, including converting Woodbine Mohawk Park into a year-round Standardbred racing facility. In 2017, Buckley became the president of Woodbine Mohawk Park to lead that transition.

“The decision was made to move Standardbreds year-round to Mohawk, and there was gaming expansion happening as well with the new gaming partner,” she said. “We were creating a real destination for Standardbred racing, gaming and entertainment in the Halton Region.” 

Under Buckley’s leadership, Woodbine Mohawk Park successfully completed $10 million in capital improvements to allow for year-round racing, rebranded the track and hosted the 2018 Breeders’ Crown.

This past January saw Buckley change roles within the Woodbine senior leadership team. Buckley was named Senior Vice President of Standardbred Racing and Thoroughbred Racing, and will report directly to CEO Jim Lawson. Buckley said she is excited to be back involved with Thoroughbred racing again.

Training scenario under new regulations.

Training scenario under new regulations.

“It’s been a great challenge to take on the Thoroughbreds as well,” she said. “I’m much more familiar with Thoroughbred racing, and I feel much more comfortable in Thoroughbred racing than I certainly did in Standardbred racing when I first arrived at Mohawk. I had a very steep learning curve, but the people were absolutely fantastic.”

Buckley has been dealing with a unique challenge in just her first few months in her new role, as the horse racing industry and the world have dealt with the COVID-19 pandemic. Woodbine Mohawk Park was able to race without spectators for two racing dates in March before having to cancel races indefinitely, while opening day for the Thoroughbreds at Woodbine (originally scheduled for April 18) was postponed. While some tracks, most notably Gulfstream Park and Oaklawn Park, have been able to continue to race during the pandemic, Buckley said a state of emergency issued by the government of Ontario had prevented Woodbine from being able to do the same.

“In the state of emergency declaration, we’re a non-essential business,” she said. “We tried to continue to race as long as we could with all of the safety protocols in place without spectators. We were doing so successfully, but then when the state of emergency was declared, we did close.”

Buckley said 1,100 Thoroughbreds were stabled on the Woodbine backstretch at the time the state of emergency was declared, and the track opted to keep the backstretch open as opposed to forcing horses off of the grounds.

“We made the decision that we would continue to keep the backstretch open for the health and welfare of the horses but that we wouldn’t be conducting any non-essential business activities,” she said. “It has been difficult to strike the right balance, but Jim Lawson has been very focused on keeping people safe, number one; and number two, making sure the horses have the ability to get out of their stalls every day and do some jogging and galloping on the track.”…

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